Building professional credibility has become increasingly important in a world where customers, clients and business partners can compare experts within seconds. A strong LinkedIn profile, an established website and regular social media activity can all contribute to a professional reputation, but many Irish business leaders are looking for something more substantial. For some, publishing a book has become a way to demonstrate expertise in a format that carries lasting value. A professionally developed book gives entrepreneurs, consultants, executives and industry specialists space to explain their knowledge in greater depth than a social media post or short article allows. Instead of…